Station History

Launched in December 1994 in response to a pronounced (and previously unfulfilled) demand for a station playing the best blend of popular contemporary music in East Idaho, KORR 104 has been a constant musical companion to multiple generations of young and mid-aged adults in American Falls, Pocatello, Blackfoot, Idaho Falls and all of East Idaho.  KORR 104 plays the best mix of music from the 90's through today with a spattering of '80's nostalgia throw in. It's music-intensive, Top 40 radio for adults, without the rap and hard rock.

Owned and operated by the Anderson Family since it signed on nearly 20 years ago, KORR has a long-standing, deep-rooted commitment to the community with sponsorships of the Portneuf Greenway in Pocatello, Idaho State University's COMMUNIVERSITY event, The Idaho Food Bank, Bannock County's "Biggest Show in Idaho" firework display each 4th of July, Domestic Violence prevention through Family Services Alliance, The Salvation Army's annual Holiday Toy Drive, Campfire's Youth Sports program,  Portneuf Medical Center's Annual "Brake for Breakfast," The Idaho Meth Project, Pocatello's annual Relay for Life, area high schools, Bone Marrow Donor Identification program "Angels for Alec," and much, much more.

Equal Employment Opportunity - EEO - Information

KORR 104 is an equal opportunity employer and, under our current owners, has followed a consistent practice of outreach to our community and workforce regarding broadcast career and job opportunities. As of March 10, 2003, the effective date of the FCC's new EEO rules, KORR 104 continued those EEO efforts. KORR 104 is working to update and expand its mailing lists of organizations wishing to receive notices of job openings. In addition, KORR plans to continue its efforts to recruit widely for job openings at the station by posting information about opportunities with a variety of media and other organizations, including but not limited to the organizations that have requested to be on their expanded mailing list. Finally, KORR 104 intends to engage in a variety of long-term recruitment initiatives to better educate the public about careers in broadcasting and better prepare interested students and others to enter or advance in such careers. This radio station's next annual report will contain further detail about the progress of those efforts.